Fashion Entrepreneurship: Start your Fashion Business

ENROLMENT NOW OPEN

Build, Launch and Scale your Fashion Business

4 weeks Business Development live coaching accelerator program, in which you'll learn the fundamentals of building, launching and scaling your Fashion brand: from initial concept to final production.

This course is dedicated for all who are invested in starting their own Fashion Brand and/or creative service businesses. Perfect for anyone interested to explore the successful methods of developing Fashion business from concept idea to fruition, and understanding the online E-commerce and Wholesale marketplaces, which support the DTC (direct to consumer) or B2B (business to business) platforms that a new business will fit into, along tactics for launch, scale and promotion.

Learn how to produce, manufacture, market and promote your products with this 4 weeks interactive course.

Course Structure:

WEEK ONE: Build a solid foundation: Learn all about Fashion Business Strategy, how to create your brand DNA, Business Purpose, Mission, Vision & Values and build the foundation of your Business Plan

WEEK TWO: Business & Marketing Models for success: Target & Reach Your Audience, conduct the right Marketing Research tactics, implement the right tools for a winning Marketing Strategy & Media Communication.

WEEK THREE: The Manufacturing process: Research, Engagement, Negotiation and Connection: How to best produce your Fashion Garments and what to be aware of

WEEK FOUR: Prepare your Launch: Business Tactics: Media, Communication, PR, Marketing, Creative Direction. Pricing Structures and Wholesale Model for success.

What is also included?

• Resources and Templates for personal use to apply to your brand

• Luxury Magazines Media Kit with contacts to apply to your Press and Media Strategy

  
  CLIENT TESTIMONIALS:

  “In addition to the course I have found you so helpful and thoroughly knowledgeable, often going above and beyond to facilitate the journey of a brand owner. The course was 100% a worthwhile investment and I can't stress enough how useful it has been since I attended. I still haven't finished working my way through the extensive list of resources shared and even made new friends with some of the other students. I 100% recommend the course for other brand owners or those thinking of starting up a luxury brand.”
  - J.O. , OWNER OF VELVIERE
  
  
  “I LOVE THE COURSE WITH OGGY! I’M WORKING ON MY LAUNCH STRATEGY AND I CAN’T BELIEVE HOW MUCH I LEARNED THROUGHOUT THESE 4 WEEKS!”
  

-T., OWNER TALL HQ


“AWESOME COURSE! LEARNED SO MUCH AND OGGY IS A GREAT TUTOR!”

-J.O., OWNER VELVIERE

About your brand mentor:

With deep passion, knowledge and experience in the Luxury Industry, The Agency De La Mode’s founder and your brand mentor Oggy is ready to transform your brand’s potential for success.

With MBA in Luxury Brand Management and 10 years experience having worked with Luxury and Premium brands, as well as helping multiple small brands and independent designers grow, she has full range of skills to help you develop your brand further.